Clik here to view.
Digital Queens: Why Women Are More Powerful Than Men on Social Media
There is one, let me repeat one, social networking site where women are not the top users (LinkedIn). Otherwise, women are the dominating group on Facebook, Tumblr, Pinterest, Instagram, and Twitter....
View ArticleClik here to view.
For Young Guys on Mobile, Twitter & Reddit Erupt As Leaders (Q1 2014)
If you’re a social media nerd, you might remember that Twitter wasn’t doing so hot at the end of 2013 – by Twitter standards, at least. Well, new research coming out of Consumer Sharing Trends Report...
View ArticleClik here to view.
NYPD’s Twitter Fiasco Will Happen Again. Here’s Why…
Remember that famous scene in Spiderman where Uncle Ben tells Peter Parker, “With great power comes great responsibility?” (Voltaire, Jesus, and FDR all have similar quotes, too.) Social media...
View ArticleClik here to view.
Social Media Strategy: It’s Not About the Platform. It’s About People.
I love the image at the top of this post. Without using any words, it really tells the whole story, doesn’t it? Rapid change. Connectivity. It’s all there. The people who appear in the 2005 photo are...
View ArticleClik here to view.
Instagram v. Facebook: The Battle of the Almighty Click-Through Rate
Okay, “battle” might be kind of misleading. Even “decimation,” which literally means to destroy or kill one-tenth, doesn’t quite get at it. When it comes to click-through rates on Facebook and...
View ArticleClik here to view.
How to Create Content That Looks, Feels, and IS Authentic
At BuzzPlant, one of the ways we help our clients communicate with their audience is by creating content that’s real. Content that simply rings true. It has that special little touch – one you can’t...
View ArticleClik here to view.
Information Overload: Users Burnt Out on Social Media [Infographic]
It’s impossible for us to wrap our minds around the amount of information created on a daily basis. For example: there are enough tweets written in a single day to fill a 10-million page book – or,...
View ArticleClik here to view.
Is A Social Media Contest Right for Your Brand? [Infographic]
Everyone has their competitive edge. But a new infographic from TAMBA, a social media marketing agency in the UK, reveals new information about who is getting competitive – and how they’re doing it....
View ArticleClik here to view.
8 Ideas for Creating Branded Content People Actually ENJOY.
“CONTENT.” It’s a loose term. Vague. Nonspecific. It can be used to describe a “Happy Friday!” tweet or an all-in, multi-million, multimedia, market-saturating campaign front. Content is… well,...
View ArticleClik here to view.
Is Your Brand A Savvy & Social First-Responder? (Infographic)
Whether you sell an internet-based service or run a small town, family-owned general store, customer service is everything. A few samples from this collection of quotes published in Forbes drives home...
View ArticleClik here to view.
Stop Wasting Time! Turn Your Social Media Posts Into REAL Traffic.
“Instagram envy” is a phrase used by social media and pop culture analysts alike to describe a peculiar phenomenon that’s afflicting our psyches. It’s the desire – no, the need – to portray our lives...
View ArticleClik here to view.
Your Teen Has 78 Friends They’ve Never Met. Here’s Why. (Infographic)
What is a teenager? Maybe it’s easier to ask, what is a teenager not? Social. Rebellious. Energetic. Not entirely developed in the mental arena? A new film by Matt Wolf, Teenage, is one of the many new...
View ArticleClik here to view.
5 Social Media Strategies Full Of Personality
Social. Media. Strategy. Three words that can suck the fun out of time spent marketing your brand. Allow yourself just an hour to research social media marketing, and you’ll find so many step-by-step...
View ArticleClik here to view.
Your Social Media Strategy Won’t Work Without This One Thing
It’s not Facebook. It’s not an expensive consultant. It’s actually nothing to do at all with “social media,” as you probably think of it. Your predicament of choosing between the “Sierra” and...
View ArticleClik here to view.
Social Media Strategy for Instagram: 7 Actionable Tips
Why Instagram Marketing Matters NOW Entering June 2014, Instagram remains one of the hottest tools for implementing a social media strategy. According to the company’s press page, Instagram has: 200...
View ArticleClik here to view.
Reworking Your Social Media Strategy? Check Out These 66 Stats (Infographic)
Rethinking your angle? Before you revamp your social media strategy from the ground up, learn a little about the ground you’re standing on. Everyone knows that the social media landscape has undergone...
View ArticleClik here to view.
Falling for These 4 Social Media Marketing Myths Will Cost You Money
What’s worse than being uninformed? Being misinformed. In the complex world of social media marketing, a staggering number of pitfalls occur when strategists think they know something, but don’t. A...
View ArticleClik here to view.
Ezra & Eli – Instagram Marketing Case Study
What happens when you decide to market a business using only Instagram? If you’re like most companies, you’ll have to shut down shop… But if you’re James and Carah Reynoso of Ezra & Eli, well, then...
View ArticleClik here to view.
Social Media Does Not Live In the Digital World.
There are two ways to approach social media marketing. Approach #1: Roll out of bed in your pajamas, scrape “relevant” content for your client, load it up into HootSuite, eat a Pop Tart for breakfast....
View ArticleClik here to view.
Google+ Turned 3 Last Saturday. Here’s How It’s Changed The Web.
You may have heard this past Saturday (June 28), Google+ has turned three years old. Though the platform has more than 1.15 billion registered users and 201 million active mobile users on a monthly...
View Article
